
Conversion-Driven Design

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More than just a store
Features & Capabilities
Product Management
Flexible Checkout
Mobile-Optimized Design
Third-Party Integrations
Content & Blogging Tools
Go global when ready
Custom Modules
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From Idea to Launch — and Beyond
Discovery & Planning Phase
We start by understanding your business, target customers, and specific goals — so your store is built to serve real needs.
Laying the groundwork for a successful store:
- We begin with an in-depth consultation to understand your business model, goals, and challenges.
- We define your ideal customer and explore user journeys and sales funnels.
- Technical requirements are identified — such as product types, inventory systems, shipping logic, and payment gateways.
- We prepare a sitemap, feature list, and timeline to align expectations and create a clear roadmap.
- If you're migrating from another platform, we audit your current setup to plan a smooth transition.
Deliverables: Strategy brief, technical scope, timeline, platform recommendation.
UX/UI Design Phase
We design the shopping experience to be intuitive, trustworthy, and conversion-focused — from homepage to checkout.
Designing an experience that sells:
- We design wireframes and UI layouts focused on your customers' needs and behaviors.
- Emphasis is placed on intuitive navigation, trust signals, persuasive calls to action, and simplified checkout flows.
- We ensure brand consistency through custom color schemes, typography, iconography, and imagery.
- Mobile responsiveness is prioritized so your store works flawlessly across all devices.
Deliverables: Style guide, homepage, product pages, cart/checkout flows, mobile previews.
Development Phase
Your store is developed using best practices in code quality, speed, and security — with mobile-first and SEO principles in place.
Building a fast, secure, and scalable store:
- Front-end and back-end development using clean, optimized code.
- We build product catalogs, category structures, content blocks, and interactive elements.
- On-page SEO is implemented during development: semantic HTML, proper heading structure, metadata, and fast loading times.
- Security measures are applied including SSL, HTTPS, data validation, and secure payments.
Deliverables: Fully functional website staging version with CMS/admin access for preview.
Automation & Integration Phase
We connect your store to payment systems, shipping services, CRMs, inventory management, and marketing tools, to automate and scale your store operations.
- Payment processors (Stripe, PayPal, Square, etc.);
- Shipping platforms (UPS, FedEx, USPS);
- Email marketing;
- Inventory management, CRMs, ERPs, or POS systems.
- Custom APIs are developed as needed to ensure smooth data exchange.
Deliverables: Fully integrated, testing-ready systems, and synced data.
Testing & Quality Assurance Phase
We perform thorough testing on all devices and browsers to ensure performance, responsiveness, and security.
Ensuring a seamless shopping experience:
- We conduct thorough testing across modern browsers, screen sizes, and devices.
- Functionality is reviewed: add to cart, checkout, coupon codes, email notifications, etc.
- Accessibility and usability testing ensures your store is inclusive and user-friendly.
- We monitor speed, loading times, and performance using tools like Lighthouse.
- Security audits are performed before launch.
Deliverables: QA report, performance results, bug fixes.
Launch & Training Phase
We handle the launch and provide training so you and your team can manage the store confidently.
Going live with confidence:
- Once approved, we launch your store on a production server.
- We monitor the site during launch for real-time issues.
- You and your team receive live or recorded training on managing products, orders, content, promotions, and customer accounts.
Deliverables: Live store, admin training, user manual or video tutorials.
Support & Optimization
We continue to support you post-launch — monitoring performance, applying updates.
We help you grow beyond launch:
- We offer flexible support plans or ad-hoc help for:
- Ongoing maintenance;
- Performance optimization;
- New features and seasonal campaigns;
- Security patches and plugin/module updates;
- We monitor analytics to identify opportunities for UX, SEO, or conversion improvements.
- A/B testing and continuous improvement strategies are available upon request.
Deliverables: Monthly or quarterly reports, support ticket access, and optimization roadmap.
Frequently Asked Questions
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How long does it take to launch an e-commerce site?
Timelines vary, but most projects are completed in 8–12 weeks depending on complexity.
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Do you offer custom design or use templates?
We specialize in creating designs uniquely tailored to your brand and audience. We can craft every detail from scratch — unless you’d rather go with a template.
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Can you help me migrate from my current platform?
Yes. We handle full migrations from Wix, Squarespace, Magento, and more.
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Will I be able to manage the store myself?
Absolutely. The store is easy to use with clear dashboards — and we assist with training so you feel confident managing it yourself.
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How much does an e-commerce website cost?
The cost depends on the complexity, platform, and features you need. A simple store starts around $3,000–$5,000, while more advanced, custom solutions with integrations can range from $8,000 to $20,000+. We provide detailed quotes after an initial discovery session.
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What factors affect the final price?
Several variables can impact the project cost:
- Number of unique page designs (e.g., homepage, product page, checkout, etc.);
- Platform choice (e.g., Shopify vs. custom-built);
- Required integrations (payments, shipping, CRM, etc.);
- Custom features (subscriptions, product configurators, etc.);
- Content management (who manages all your products and pages).
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Are there any ongoing or hidden costs I should be aware of?
Common ongoing costs include:
- Hosting;
- Payment processor fees (e.g., Stripe, PayPal);
- Third-party services (e.g., email marketing, shipping platforms);
- Plugin/app licenses.
We’ll help you map all recurring expenses up front so there are no surprises.
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Do you offer fixed-price packages or hourly rates?
We typically work on fixed-price packages for clarity and predictability. However, for ongoing support, feature enhancements, or smaller updates, we can switch to hourly billing or a retainer model.
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Do you offer payment plans or phased development?
Yes. For larger projects, we offer milestone-based payments and can split the work into phases to match your budget and business priorities — such as launching a minimal viable store first, then expanding later.